12 Ways Technology Can Help Your Self-Storage Business Grow
Did you know? Self-storage is a $22 billion industry, and it’s growing rapidly. Technology can help your self-storage business in several ways. From automating tasks to helping you market your business more effectively.
Technology has always been a significant factor in the self-storage industry. From security cameras to online payment portals, self-storage businesses have long relied on tech to help them run more smoothly and efficiently. But with the ever-changing landscape of technology, it can be hard to keep up with the latest trends and know which ones can help your business grow.
That’s where we come in! This article will discuss ten ways technology can help your self-storage business grow.
1. Marketing Automation
One way that technology can help your self-storage business grow is by automating your marketing. With marketing automation, you can set up automated email campaigns, social media posts, and targeted ads. This can save you a lot of time and help you reach a wider audience. In addition, marketing automation tools can track the success of your campaigns and provide you with valuable data on how to improve them.
2. Customer Relationship Management
Another way self storage technology can help your business is by helping you manage your customer service. Customer relationship management (CRM) software can help you keep track of your customers, their contact information, and their storage needs. This can help you provide better customer service and keep your customers happy. In addition, CRM software can help you track your sales pipeline and forecast future sales.
3. Online Payment Portals
If you want to make it easy for your customers to pay for their self-storage, you need to have an online payment portal. Customers can easily and securely pay for their self-storage online with an online payment portal. This can save you time and money, and it can also make your customers’ lives easier. In addition, online payment portals can help you track your payments and keep track of your financial data.
4. Storage Unit Management Software
If you have a self-storage business, you need storage unit management software. This type of software can help you keep track of your units, their availability, and your customers’ contact information. In addition, storage unit management software can help you automate your billing and invoicing process. This can save you time and money, and it can help you keep track of your revenue. Also, if you have a mobile self-storage business, storage unit management programs can help you manage your business on the go.
5. Ease of Access for Customers
A self-storage website can help you reach a wider audience and market your business more effectively. Your website can help you showcase your self-storage units, promote special offers, and provide valuable information to your customers. In addition, a self-storage website can help you track your website traffic and measure the success of your marketing campaigns. You can even use Google Analytics to track your website traffic and see how customers respond to your website.
6. Online Reservations
If you want to make it easy for your customers to reserve a unit, you need to have an online reservations system. Customers can easily and quickly book a unit online with an online reservations system. This can save them time and hassle, and it can also help you manage your self-storage business more effectively. However, you do need to make sure that your website is optimized for mobile devices, or you could lose customers. Customers are likely to rent a unit when the company’s website offers complete, relevant, and accurate information.
7. Security Cameras
Security cameras are a must-have for any self-storage business. You can keep track of the activity in your storage units and deter break-ins to prevent property damage with security cameras. In addition, security cameras can help you monitor operations and keep the facility secure.
8. Access Control Systems
An access control system can help you track who enters and leaves your property. This can help you deter criminals and keep customer property safe. However, you do need to make sure that your access control system is compatible with your security cameras.
9. Climate Control Systems
If you want to provide your customers with the best self-storage experience, you need a climate control system. With a climate control system, you can keep your units at a comfortable temperature and protect the stored items from the elements. In addition, climate control systems can help you save money on your energy bill. Lastly, climate control systems can help you maintain your units in good condition for extended periods depending on the items being stored.
Robotics can help you automate your self-storage business. You can automate unit cleaning, inspection, and customer service with robotics. This can save you time and money, and it can help you keep your business running smoothly with lower labor costs. However, you should always consult with a robotics expert to ensure that robotics is the right solution for your business.
11. GPS Tracking
If you want to keep track of your self-storage units, you need a GPS tracking system. With a GPS tracking system, you can monitor the location of your units and keep track of who accesses them. This can help you improve your security and manage your business more effectively.
12. Social Media
Social media can be a valuable tool for self-storage businesses. You can connect with your customers and promote your business with social media. In addition, social media can help you track your website traffic and measure the success of your marketing campaigns. However, you should always consult with a social media expert to ensure that social media is the right solution for your business.
Technology can help your self-storage business in many ways. Using the right tools can improve your marketing, customer service, and security. In addition, technology can help you manage your finances and keep track of your business data. Using technology can make your self-storage business more successful and efficient.