Blogging Your Way To Travel Immortality
The Holy Grail for self-respecting travellers is to globe trot around the world and get paid. Just thinking about it sends a shiver down most people’s’ spines! Alas, the dream is a difficult one because the supply of jobs is low and the demand for them high. So, the average traveller settles for jet-setting and working in a bar to save money. Because you’re not an average person, you want to crack the code and have turned to a blog. Great choice, but how does one take a modest site and turn it into a trusted travelling bible?
The answers are underneath. Be careful because the following may blow your mind!
Read, Read And Read Some More
And not just John Grisham novels or the latest Dan Brown installment. The key is to absorb wisdom and fill the gaps in your knowledge. So, to start with, you may want to pick up a few small business books and learn the basics. Remember that you are building an SMB and need to understand the dynamics before you can succeed. Also, consider going back to school. A masters in marketing online is a fantastic place to learn about the current trends and how to implement them in your business plan. And, the courses range from marketing to business management and organisation so you can cover all bases.
Bloggers around the world will tell you to create original and engaging content. Of course, it’s easier to say than do because it’s an incredibly vague statement. Still, it’s true and you need to find ways to cut through the bull crap and stand out from the crowd. The best way is to be unique for the sake of being different. Are competitors using complex graphic designs to attract traffic? Fine, then you should use simple, retro drawings as a counterbalance. You’ll find that people enjoy originality because current trends get boring.
Provide Value Through Sales
It may not make sense yet, but selling is a bona fide way to appease customers. Okay, so they don’t want to spend if they can help it. However, the products and services you provide should lure them into a sale. The trick is to use affiliate marketing and link the right products to the blog’s brand. For example, you may focus on travelling around South America. If so, you can look for marketers that offer deals on must-see sights such as Machu Picchu. Not only does it help the reader, but it’s an excellent source of revenue.
You can’t talk about a wide range of topics anymore as a travel blogger. Indeed, you can’t do it as a blogger on any subject matter because the market is too full. The only way to attract traffic is to find a niche and write about it in a new and interactive way. A great example is a solo traveller blog which focuses on the dos and don’ts and trials and tribulations of going it alone.
Hopefully, these tips will help you in your quest for travel immortality. Good luck and Godspeed.