How To Get More Traffic To Your Travel Blog
Welcome back, fellow travellers. Today, we’re looking at the tips and tricks that will help turn your travel blog into a thriving community of avid readers. Let’s be honest, there are thousands of travel blogs on the internet. We follow half of them, and I’m sure you do too. So, how do you stand out from the crowd, and boost those numbers? It can be disheartening when you spend hours writing about your travel experiences, only to find a trickle of visitors to your site. What you need is a new approach. Here are some ideas that have worked for this site in the past.
Guest posting
The travel community is enormously welcoming and communal. The world of travel blogs is like one big, happy youth hostel! Everyone is chatting, connecting, and exchanging stories. Join the conversation. Reach out to other travel bloggers (the more influential, the better!) Ask if you can write a guest post about your favourite travel destination. It will help drive more traffic to your site, and give you a better presence in the community. Perhaps they could return the favour too. That way, they’ll send some of their readers to your website in exchange. Embrace community!
SEO
If you’ve never heard of SEO before, it’s about to become your new best friend. SEO, or search engine optimization, is a series of tricks and techniques that help you show up on Google results. If you run a travel blog dedicated to Indonesia, you need to show up when someone searches ‘travel blog Indonesia’! In our experience, it’s best to hire the experts here. SEO is complicated, and it’s constantly changing as Google updates itself. We found that a recognised SEO agency can promote a website and increase traffic in record time with a range of quality services.
Build social media
As a travel blogger, you need a community of avid readers that hang on your every word! You need to build demand and excitement for your next post. Start creating a social media strategy, by using lots of different types of content. The travel community is particularly strong on Instagram, where beautiful pictures will help build your following. You can do a similar thing on Twitter by sharing stunning images. Find a unique way to boost your social numbers.
Repurpose content
You’ll know from experience that the more content you produce, the more traffic you get. So, why not repurpose your content? Turn your last popular blog post into a podcast. Then make a video and upload it to YouTube. Extract the key points, and make an infographic! There are so many different ways to create content, don’t limit yourself to one. Use it four times!
Monitor what works
As a travel writer, you’ll notice that some articles do much better than others. Keep an eye on your analytics, and get a sense of what content works best. Watch the patterns, and try to recreate it.
Find out what works, and do more of it!
That’s all there is to it, folks. What other tricks have you found useful on your blog?
